Kennebunk Savings is announcing a key promotion in the Bank’s senior leadership team, naming Maureen Flaherty Executive Vice President, Chief Strategy Officer.
“The banking environment continues to evolve, as do the needs of our community,” explained Lex Meagher, the Bank’s President and CEO. “We want to succeed in the current moment while looking ahead. And one way that’s proven effective in recent years is to embrace ideas and experience that aren’t rooted in banking.”
Flaherty came to Kennebunk Savings with deep experience as a branding and marketing executive with companies in New York City, NY and Portland, OR. She has led successful and award-winning strategies at the bank in the last five years, as its Chief Marketing and Customer Experience Officer. Flaherty has a customer-focused approach that guides her decision-making, which impacts everything from the look and feel of the Bank’s branch lobbies to the specific banking products offered.
The Chief Strategy Officer plays a crucial role in shaping the Bank’s long-term vision and ensuring its successful implementation, with key responsibilities including strategic planning, market analysis, partnership development, change management, and innovation.
“We have a talented team at Kennebunk Savings and are driven by our community values,” Flaherty said. “We’re in position to build a strong and sustainable future.”
